What happens when pens come together with Legos?
You get an awesome worldwide viral campaign, that’s what.
Not only that, but what a great way to showcase the super thin lines of the Extra Fine Pilot pens – on Lego mini-figures. Known worldwide in popularity, now people all over can get to know the tatted versions. The mad men behind this project are Barcelona’s Grey agency.
JACK DANIELS WHISKEY-INFUSED, CHOCOLATE-EATING… BABIES???
This is definitely one of those instances where the style of advertising and the cultures between agencies around the world differ and push boundaries. At first glance, I immediately thought, “Oh that sleepy baby is so cute!!!” Then, when I saw what the ad was for (whiskey-infused chocolates), the image had a totally different connotation. Let’s just say that my secondary reaction was a bit more surprised they took it there. Then, after collecting my thoughts, I gave the entire campaign another look – and well, it’s really freakin’ cute. Not everything you see is “real.” I’m pretty sure parents aren’t going to be “swayed” into getting their children drunk. More importantly, I’d be willing to bet there aren’t any toddlers that will be lured into the deep, dark realms of whiskey-hood either. It was effective in making me look… and look back, and look back a third time! On a side note, I wonder why no female toddlers were used in the making of these ads… Is this hinting that advertising is still a man’s world? (Just kidding… calm down… no need to have a hissy!!)
In this hilarious print ad campaign by Dentsu South America, adorable images of “drunken” toddlers are used to sell chocolates infused with Jack Daniels whiskey. L’Univers de Chocolat is a highly regarded French confectionary in Sao Paolo, Brazil, started by Chef Nicolas Galland. Dentsu has been the world’s largest single-brand advertising company for almost 40 years and this “Funny Baby” campaign won the creative directors, Felipe Cama and Alexandre Lucas, a Gold Outdoor Lion at Cannes National Advertising Festival 2010. These charming pictures were photographed by Rogério Miranda, who was voted the 13th best advertising photographer in the world in 2004, by Archive magazine. While some may find the inebriated baby ads controversial, I can’t help but wonder where I can get some of these chocolates. — Visual News, article found here.
He’s well traveled and has honed his skills as an experienced photographer. Impressive is an understatement for what he’s able to capture in the moment, and his body of work is nothing short of astounding. Okay, maybe a small introduction is necessary… Michael Muller everyone. Grab a tissue – you’re gonna need it to wipe up the drool.
Lego Star Wars | Student Ad Campaign
This series of ads were created by a group of young creatives from the Escola Cuca Advertising School in Sao Paolo, Brazil. The concept: Create your own story.
CHECK ‘EM OUT